Beyond the Hustle: The Question That Changes Everything When You’re Building Your Business

If you're in the thick of building or leveling up your business, chances are you've asked yourself the same question on repeat:

"How can I grow?"

It’s a fair question. A necessary one, even.

But in our hyper-productive, hustle-heavy culture, this question can become a trap—fueling urgency, comparison, and burnout.

So today, I want to offer you a more nourishing companion to that question. One that invites sustainability, creativity, and you back into the equation.

Instead of only asking “How can I grow?”
Try asking, “What would make this feel good to come back to tomorrow?”

That’s where the magic is.
That’s where longevity lives.
That’s where your business becomes more than a to-do list—and instead, a sacred space for your soul’s work to unfold.

Why This Shift Matters

When we focus only on growth, we can unknowingly bypass the very things that make growth possible: rest, alignment, clarity, and joy.

We forget that the most magnetic businesses aren’t built from constant output. They’re built from resonance. From truth. From wanting to return to your desk, your clients, your message—not needing to.

By asking what would make your process enjoyable, you bring self-trust into the room. You allow your body to speak. You make space for your intuition to guide, rather than just your to-do list.

This question is an invitation to co-create with your business, not just push it forward.

Try This: A Gentle Reframe for Your Daily Check-In

Here’s how you can start practicing this in real-time:

✅ What project feels most alive for me today?

✅ How can I bring a sense of beauty, ease, or play into this task?

✅ What’s one small shift I can make to feel excited about returning tomorrow?

This might look like lighting a candle before writing content, scheduling more aligned client calls, saying no to something that drains you, or simply taking a walk before diving in.

It’s not about doing less—it’s about doing what feels more like you.

Sustainable Business Is Soul-Aligned Business

Your work deserves to feel good—not all the time, but enough of the time that you want to keep showing up.

Because momentum built from nourishment goes farther than momentum built from burnout.

So the next time you’re mapping out your week or revisiting your goals, try this sacred reframe:

“What would make this feel good to come back to tomorrow?”

And let that be your compass.

Ready to build your business from a place of alignment, clarity, and intuitive momentum?

This is the work I love helping my clients embody….Let’s build something worth coming back to.

Apply for coaching here.

All my best,

Cristan